Hosted MCP serverIncluded on every plan

Analytics your agent can read, proven in Stripe revenue.

Paste one prompt into Claude or Codex. It connects itself, reads your live funnel and ad spend, and proposes the next test. You approve what ships.

14-day free trial · Works with any MCP client

humblytics · mcp session

$ where am I losing sales?

query_funnel · checkout · 30d1.2s
get_pages_breakdown · 18 pages ranked0.7s
get_ads_attribution · 6 campaigns joined to Stripe1.1s
get_split_test_recommendations · 3 ranked0.9s

/pricing drops 62% into checkout on mobile.

Meta campaign "retarget-q3" spends $2,140 and returns $1,930. Top fix: annual-first toggle, confidence 84.

create_split_test · draft ready

approve to ship. nothing ships without you.

status: awaiting your approval mcp.humblytics.com/v1
Scope

Ask in plain English. It calls the right tools.

You never name a tool. Your agent picks them. These are the real ones it reaches for, so you can check the claim rather than take it.

Traffic and pages

Sessions, visitors, bounce rate, trends, referrers, UTM breakdown, entry and exit pages, realtime.

get_traffic_summaryget_traffic_trendsget_pages_breakdown

Funnels

Query any funnel, trace the paths visitors actually take, and get the drop-off step named.

query_funnelget_funnel_sankeyget_funnel_suggestions

A/B tests

Read every test and its ranked recommendations. Create, update and stop one, always as a proposal you approve.

get_split_test_recommendationscreate_split_teststop_split_test

Ad spend and revenue

Meta campaigns, ads and daily insights. Google Ads is coming soon. Attribution resolves once an ad source and a revenue source are both connected.

list_meta_campaignsget_meta_daily_insightsget_ads_attribution
Install

Paste one prompt. Your agent does the rest.

No SDK, no key to copy, no config file to hand-edit. You approve one link in the browser and the connection is live.

Paste this into Claude Code or Codex

It sets up your account if you do not have one, hands you a single link to approve, then connects and starts reading your funnel.

Connect me to the Humblytics MCP.

1. POST https://app.humblytics.com/api/mcp/authorize with no auth and no body.
   It returns { token, url }. Give me the url and wait until I confirm I opened it.
2. Poll GET https://app.humblytics.com/api/mcp/poll/<token> every 2 seconds until
   status is "approved". Give up after 5 minutes. Never print the apiKey.
3. Register the server:
   claude mcp add humblytics --transport http https://mcp.humblytics.com/v1 --header "Authorization: Bearer <apiKey>"
4. Verify with list_properties, then tell me where I am losing sales.

No Humblytics account yet? Fetch https://app.humblytics.com/agent.md first and
follow it to create the account and install the tracking script.
Start free trial

Already have a Humblytics account? Run this instead:

$ claude mcp add humblytics --transport http https://mcp.humblytics.com/v1

Any MCP client works. Point it at https://mcp.humblytics.com/v1 over streamable HTTP. Legacy SSE is on /sse.

01

Paste the prompt

Drop it into Claude Code or Codex. Your agent starts the connection itself, so there is nothing for you to install and no key for you to copy.

02

Approve in your browser

Your agent gives you one link. Sign in, or create the account and pick a plan if you are new, then approve. One approval covers every property.

03

Ask for what you want

Say "find the page costing us the most revenue" and it goes to work. All 12 marketing skills land in your prompt picker at the same time.

It reads everything

Traffic, pages, clicks, forms, funnels, saved funnels, properties, split tests and their recommendations, Meta campaign data. Revenue attribution resolves once both an ad connector and a revenue connector are connected.

It changes nothing without you

Create, update and stop a split test. Save and delete a saved funnel. That is the whole write surface. Every change is a proposal you approve, and promoting a winner is always your call.

The verdict

A test result you can find on a Stripe statement.

Plenty of tools ship an MCP server now. VWO, PostHog, LaunchDarkly and Mixpanel all have one. The difference here is what the answer resolves to.

  • get_ads_attribution joins ad spend to sessions and to charges, per campaign.
  • You get spend, clicks, sessions, revenue, roas and true_cpa, not a conversion count.
  • Campaigns with spend and no UTM match come back separately, so tagging problems surface instead of hiding.
  • It needs both an ad source and a revenue source connected. Until then it returns nothing rather than a guess.
The catalog

12 marketing skills ship with the server.

Five call the MCP for live data on your own funnel. Seven are strategy and copy skills that need no connection. All MIT licensed.

SkillWhat it doesData
cro-optimizerLive funnel analysis and scored test hypotheseslive
ab-test-generatorDraft and launch no-code split tests from your datalive
heatmap-analystClick and form friction, page by pagelive
revenue-attributorAd spend to Stripe revenue, ROAS and reallocationlive
funnel-reporterEnd-to-end funnel reporting, traffic through to revenuelive
page-croTen-point landing page conversion auditcontext
email-sequencesOnboarding, nurture and re-engagement dripscontext
seo-strategistKeyword research, gaps, on-page and technical SEOcontext
marketing-strategistFunnels, GTM, positioning, growth strategycontext
copywritingConversion copy for pages, emails and adscontext
ad-expertPaid ads across Meta, Google, TikTok and LinkedIncontext
content-strategistArticles, newsletters, social, video and SEOcontext
View the repo Browse the skills directory

No MCP client? Every skill also ships as plain markdown in the public repo, following the Agent Skills spec.

Behind the server

What your agent is reading.

Humblytics is analytics and A/B testing for growth leads and agencies running paid ads. The MCP server is how your agent gets at it.

Revenue attribution

First-party UTM attribution joins ad spend, sessions and Stripe charges. You see which campaign, page and variant produced the sale.

A/B testing

Visual split tests that launch without a developer. Works on Webflow, Framer, Shopify, WordPress and custom sites.

Funnels and heatmaps

See where visitors click and where they leave. Build the hypothesis and ship the test in one place.

Connect your agent in about two minutes.

Included on every plan. 14-day free trial, cancel anytime.

Start free trial Copy the install prompt